|  |  |  |  | Site Search  

  
Alumni log in
Name :    Password:   
 
 
Going for Export    
 

Introduction:
According to The Ministerial Decree No. 770 issued in 2005, concerning the regulations of getting a certificate to work in the export field, The Centre is the only eligible training organisation that implements a training programme to get this ceritficate for those who wish to be registered as exporters.

Learning Objectives:

By the end of the program, participants will be able to gain the following knowledge and skills:

Understand the Egyptian strategy and national plan for export development; Identify the main documents required for the completion : know how the international and bilateral agreements help in acquiring completive edge;

Understand the main criteria for selecting the international markets;
Identify the main components of the marketing mix;
Identify the different factors that affect the export's prices;
Understand the fundamentals of Marketing Communication.
know the varous documentary collection and international standards for standby L/C and apply various methods of payment for foreign trade.
 

Contents:

The Company Internal Factors – readiness to export SWOT Analysis.
Environment (Internal & External Factors)
  • Domestic (Egyptian Export Strategy, Customs, Documentation and procedures)
  • International (WTO, Regional agreements)
International Marketing
  • Marketing mix 5 Ps (Product , Price, Promotion, Place, Perception)
  • Market Research.
  • Sources of Information.
  • Market selection
  • Distribution Channels
Export Techniques
  • Logistics/ Transportation/ incoterms.

Who Should Attend:

Export managers and specialists.
Marketing managers and specialists.

   Please download and review the pdf file for attendance and exam instructions

Course Duration:
5 days 5 hours each.

 
 
E-Learning
Voting
Get our Newsletter now
Name :   
E mail :  
 
 
Partners
More..
All Rights Reserved. 2007 ® , This web site was assisted by